PROMOTIONAL STRATEGY FOR AN ECO RESORT

Côteaux Missisquoi, nestled in the heart of the Eastern Townships at the foot of Mount Foster, offers an enchanting haven of peace and natural beauty. Despite its allure, the resort faced challenges in filling its summer calendar of reservations. That's where our collaboration with Lewis & Co. came into play.

Together, we devised a comprehensive promotional strategy that included a robust social media campaign and a targeted Google Ads campaign. Our approach was to create multiple consumer touchpoints to attract a diverse clientele. We produced two promotional videos: one aimed at families and the other at couples seeking a retreat. These videos, along with captivating photos, highlighted the unique experiences and serene environment that Côteaux Missisquoi offers.

The results were impressive. The combination of our strategic advertising efforts and engaging content successfully attracted new guests to the resort, filling their summer calendar and boosting their visibility.

A special thanks to Côteaux Missisquoi for trusting us with this project and to Lewis & Co. for bringing us in. Their collaboration and support were crucial in making this campaign a success.