Vision Concept Project
In January 2023, during the rest day at the Dakar Rally, we had the privilege of organizing a press event for South Racing to unveil their groundbreaking Vision Concept Vehicle. This event was attended by key figures, including the leaders of the A.S.O. and the President of the FIA, marking a significant milestone in the future of side-by-side racing.
The Vision Concept Vehicle: A Glimpse into the Future
South Racing's Vision Concept Vehicle represents a revolutionary step forward in side-by-side racing. This state-of-the-art vehicle combines modern sustainable powertrain technology and design with advanced features, safety, and capabilities. It embodies South Racing's philosophy of pushing the boundaries of what is possible in the racing world.
Key Features:
Sustainable Powertrain Technology: Aligns with South Racing's commitment to a sustainable future and the FIA and Dakar's energy transition program.
Advanced Design and Aerodynamics: Incorporates sleek, futuristic exterior shapes formed from carbon fiber-reinforced polymer (CFRP) materials.
Innovative Engineering: Utilizes the latest in 3D modeling and advanced 3D printing for rapid iteration and efficient design.
Press Event Highlights
The press event was a resounding success, drawing attention from media and industry leaders alike. Scott Abraham, CEO of South Racing, emphasized the vehicle's alignment with sustainability goals:
"Our goal was to create a vehicle that was consistent with our beliefs of a sustainable future aligned with our partners' sustainability goals as well as FIA and Dakar's (ASO) energy transition program."
Matt Tandrup, Director of Advanced Projects, highlighted the design philosophy behind the Vision Concept:
"The South Racing design philosophy is based on the use of race-inspired aesthetics. The fusion of innovative technology and progressive styling — to create the ultimate Side by Side for the sustainable future of racing."
Conclusion
The launch of the Vision Concept Vehicle at the 2023 Dakar Rally was a pivotal moment for South Racing and the future of side-by-side racing. This project not only showcases the potential of sustainable racing technology but also sets a new standard for innovation and performance in the industry.
Stay tuned as South Racing continues to push the boundaries and lead the charge towards a high-performance, sustainable racing future.
